TEAMS
Thought Leadership
For almost 25 years, we have studied the influence of trust across society — government, media, business, and NGOs — to shape conversation, drive results and earn action.
Our research is published year-round, covering geopolitics, health, brand, employee and work, and climate. In addition to our unrivalled expertise on trust, we regularly host perspectives from experts across the Edelman network to offer insights and observations on issues affecting the industry and beyond.
Case Studies
We are trust-makers, business builders, and culture creators. For more than 70 years, we have led campaigns with real impact on consumers, society, and the bottom line.
Research & Data Analytics
The Move to -15°
June 20, 2024
The Move to -15°C initiative was designed to unite stakeholders at every stage of the cold chain to ...
Keep ReadingBrand Marketing
Code my Crown
June 20, 2024
Campaign for Real Beauty takes on representation in the world of gaming: Dove has created “Code My C...
Keep ReadingBrand Marketing
Mayo Hack
June 24, 2024
The hack that finally made McDonald’s UK serve mayonnaise....
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